According to the supervision and spot check results on the packaging of cosmetic products released by the Shanghai Administration for Market Regulation in the second half of 2023, among the 157 batches of products inspected, 19 batches failed to meet the standards, including many well-known cosmetic brands. The main issues were concentrated on the gap rate of the packaging and the discrepancy in the number of packaging layers, which has drawn widespread attention.

Environmentally friendly packaging In the world of cosmetics, elaborate and exquisite packaging often catches the eyes of many consumers. However, excessive packaging can easily cross the line and lead to unnecessary waste of resources and environmental pollution With the increasing awareness of environmental protection, choosing eco-friendly materials is undoubtedly a better choice, which can reduce negative impacts on the environment and provide consumers with more eco-friendly and healthy options. The raw materials used in WiAIR paper-based eco-friendly cushion packaging are all derived from natural long fibers of coniferous trees. 

Customized service As consumer demand for personalized experiences continues to grow, brands offering customized packaging services become increasingly important. This is especially true in the cosmetics industry, where consumers seek not only product quality but also pay attention to the external packaging. A unique unboxing experience can add additional value to the product, making it more appealing to consumers. WiAIR, as a professional packaging service provider, possesses extensive experience and advanced technology to deliver high-quality customized packaging services for brands. Paper- bubble, Honeycomb Mat machine, or Honeycomb paper, customization services are available.Choosing WiAIR as a partner for collaboration is undoubtedly a wise decision for brands. Through customized services, brands can not only enhance the added value and competitiveness of their products but also strengthen emotional connections with consumers, maximizing the brand's value. Additionally, this aligns with the principles of environmental design, contributing to the sustainable development of the entire industry.What other clever aspects does paper cushion packaging have? 

Excellent cushioning effect Paper cushion packaging also excels in protecting products. Through meticulous design and craftsmanship, paper cushion packaging provides stable and effective support and protection for products, preventing damage from compression, impact, and other transportation hazards.

Paper- bubble Paper- bubble has been widely used in the packaging industry due to its unique bubble structure. For cosmetics packaging, ensuring the intactness of products during transportation and storage is crucial. Bottled liquids or cream cosmetics are prone to damage or leakage when subjected to impact or pressure during transportation or storage. The emergence of Paper- bubble effectively addresses this issue. When packaging cosmetics, Paper- bubble can tightly encase the product. Its unique bubble structure can efficiently absorb and disperse external impact forces, thus reducing direct impact on the cosmetics. This design not only protects the integrity of the cosmetics but also ensures their safety during transportation. Honeycomb paper When mentioning Honeycomb paper, one naturally thinks of its unique and sturdy structure. Similar to how bees build their nests, Honeycomb paper is composed of tightly arranged small hexagons, granting it excellent resistance to pressure and impact. For cosmetics, which often contain fragile or deformable ingredients, a packaging material that offers comprehensive protection is needed. Honeycomb paper serves as the guardian of cosmetics. It can snugly conform to the shape of the cosmetics, forming a sturdy protective layer to prevent damage caused by various external factors during transportation or storage.Honeycomb Mat machine Honeycomb Mat machine plays a vital role as a packaging material in cosmetics packaging. With its unique structure and material characteristics, the Honeycomb paper sleeve features a Honeycomb-like structure, endowing it with excellent compressive strength and cushioning properties. Therefore, when cosmetics are placed in Honeycomb paper sleeves, this structure can effectively absorb and disperse external impact forces, reducing the vibration and collision experienced by cosmetics during transportation or storage. Are you feeling overwhelmed by the choices of packaging materials available on the market? With our extensive product line, catering not only to cosmetics packaging but also to various other items, we can provide excellent solutions for your needs. If you're curious about our products or have any questions, please feel free to reach out to us. Our professional team is dedicated to serving you wholeheartedly, ensuring that you receive the most satisfactory product and service experience.